LuxHouse d.o.o.

Modules,
assembled in 3D

Prefab houses that have to be shown before the first one exists.

Modular prefab houses · interior and exterior

Client
LuxHouse, Borovnica
Scope
Branding, 3D models, architectural renders, web
Ranges
SX1, MX1, LX
The client

Who LuxHouse are

A development and manufacturing company for modular prefab houses, based in Borovnica. The SX1, MX1 and LX ranges, prefabricated modules and digitised processes.

The problem

The houses had to be sold before the first one stood, and the modularity had to be explained — and modularity is not something a photograph can show.

01

Architectural renders

The first houses were sold before any of them stood, so the render had to do the work of a photograph. From the SX1 and MX1 models came frames in context: a house with a carport and solar panels, the same house at dusk with the windows lit, and a setting with a terrace. The same frames go into the quote, onto the website and into advertising.

A LuxHouse modular house with terrace and pool, architectural render
The SX1 with a carport and solar panels, architectural render
The MX1 with a pergola, architectural render
Serija MX1 at dusk, z osvetljenimi okni, arhitekturni render
A LuxHouse with its drive and fence, architectural render
02

The build system

A wall panel and a floor panel, exploded into layers and labelled, and the same panel and module with services and energy flows. These are drawings for a conversation with an investor and for a tender, where a handsome exterior frame is not enough and what the house is made of has to be shown.

The wall and floor panels, exploded into layers and labelled
A panel with its services and energy flows labelled
The floor module with its heat flows shown
03

The website

The site carries three things at once: the house models with their floor areas and room layouts, an explanation of the modular system, and a chapter on architectural modularity. The renders on the site are the same as in the quote, so the house online and the house in the conversation are not two different houses.

luxhousegroup.com
The LuxHouse home page

luxhousegroup.com

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